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NeoGames a New B2B Licensee for Betsson - 08-08-09


August 8 - Under the terms of a new business to business agreement, games company NeoGames, will provide the Swedish internet gambling operator, Betsson, with a series of flash based games.

The licensing agreement, a first B2B venture for NeoGames, sees the the gaming operator's clients benefit from a quality collection of scratch card games that were created with the European market in mind.

The Product Manager for Betsson Malta, Ebba Lungerud said about the new games choice for his company's players: "Betsson has always been an innovator in adding new and exciting products to entertain our customers. We believe strongly in the market appeal and high revenue potential of scratch cards and partnering with NeoGames will ensure that we can continuously provide the highest caliber of scratch card gaming experience to our customers."

The new portfolio of games was tweaked to meet the demands of the the Swedish company and they can support over 17 European languages as a result.

NeoGames is one of the market leaders in the creation of quality flash games and has over 35 in its arsenal.

"We are thrilled to have such an esteemed and successful operator like Betsson as a partner and look forward to a long and productive working relationship," noted the Chief Financial Officer of NeoGame, Michael Labrecque. "We are pleased to find in Betsson a partners that shares our view on scratch cards being a vital mass market product with significant revenue potential.

Visit Betsson today.



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10/8/2009 12:00:24 PM