Bettson and Playtech Sign Deal - 04-17-08

April 17 - A deal between software giant, Playtech and the Swedish online gambling company, Bettson, was announced yesterday. Under the terms of the agreement, Playtech will provide Bettson and its casino brands with its full portfolio of 110 games, and an integration of its back-end system.

The Playtech software package will complement Bettson's existing software that works off Net Entertainment's Casino Module platform. Previous reports claimed that the Playtech software would replace the Casino Module but these were quickly dispelled.

The new software would be used at Bettson's online casino, as well of two of its brand sites - CherryCasino.com and CasinoEuro.com.

The CEO of Playtech, Mor Weizer said after the signing of the deal: "We are delighted to have reached this agreement with Bettson, one of the largest online gaming operators in Europe, and look forward to a productive working relationship. The agreement is further evidence of Playtech's ability to add high profile licensees to its client base whilst it also extends the Group's customer reach and appeal in the valuable European gaming market."

In response, the CEO of Bettson Malta Ltd, Thomas Kalita said: "We are delighted to be able to add yet another quality product to our broad offering. Playtech's proven track record as a software supplier, supported by its wide range of languages is of great essence to Bettson especially when expanding into new territories."

Last month, Playtech's shares reached an all-time high on London's AIM market, despite the turbulence in the market caused by the Unlawful Internet Gambling Enforcement Act. The company has a market capitalization value of GBP 924-million.

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